Design is fundamentally about solving user problems, and user research reveals the reasons those problems exist. In this module, you’ll explore key research methods used in design and discover how AI can streamline and enhance the research process. Understand the main research approaches used in design. Learn how to choose the right method for each stage of the design process. Discover how to analyze and interpret user behavior data from apps or websites. Apply ChatGPT and other AI tools to support user research and ideation. Experiment with automated data collection and analysis to save time and uncover deeper insights.
During this design bootcamp, you’ll develop a design-thinking mindset and master the art of crafting personalized, intuitive user experiences. The program also integrates AI-driven learning at every stage, empowering you to leverage artificial intelligence to enhance your creativity, efficiency, and career opportunities.
This course is designed for individuals who want to build a career in UX/UI design and learn how to integrate AI tools into the creative process. It’s ideal for: Beginners looking to enter the field of digital design with a structured, hands-on approach. Graphic designers or visual artists who want to transition into UX/UI or expand their skill set. Product managers, marketers, and developers who wish to better understand user-centered design principles. Professionals in tech or startups aiming to improve the usability and appeal of digital products.